Description
Novera Smart Chat is a professional plugin that adds a powerful WhatsApp floating chat button to your website. It’s not just a chat button, but also a powerful analytics and marketing tool.
π Why is this plugin different?
Advanced Analytics & Tracking
- UTM Parameter Tracking – Automatically track your Google Ads, Facebook Ads campaigns
- Traffic Source Analysis – Where are they coming from? (Google, Facebook, Direct etc.)
- Custom Conversion Codes – Add your own Google Ads, Facebook Pixel codes
- Detailed Statistics – Hourly, daily, monthly reports
- CSV Export – Export all data to Excel
Smart Features
- Automatic URL Sharing – Automatically adds current page link to WhatsApp message
- Working Hours System – “We are currently online” / “We are offline” automatic messages
- Responsive Design – Perfect appearance on mobile and desktop
- 4 Position Options – Place your button in any corner you want
Marketing & Conversion
- Google Ads Integration – Automatic conversion tracking
- Facebook Pixel Support – Easy lead tracking
- Google Analytics 4 – Built-in event tracking
- Custom Tracking – Add any tracking code you want
Easy Management
- User-Friendly Panel – Tab-based easy interface
- Live Preview – See changes instantly
- Test Feature – Test your tracking codes
- Dashboard Widget – Quick statistics
Technical Details
System Requirements
- WordPress 5.0 or higher
- PHP 7.4 or higher
- MySQL 5.6 or higher
- Modern browser support
Security
- CSRF protection (WordPress nonce)
- XSS protection (sanitized inputs)
- SQL injection protection
- Secure code execution
Performance
- Optimized database queries
- Minimal CSS/JS loading
- Caching friendly code structure
- CDN compatible asset management
Supported Languages
- English (primary)
- Turkish
- Translation ready (.pot file included)
Developer Info
Novera Smart Chat is developed by Novera Media, experts in web development and digital marketing.
π Website: noveramedia.com
π§ Support: info@noveramedia.com
π± LinkedIn: Novera Media
Custom Development
Contact us for your WordPress plugin, theme or web development projects.
Feedback
You can send your opinions and suggestions about the plugin to info@noveramedia.com.
Privacy & Data Collection
This plugin collects the following data for analytics purposes:
Data Collected:
* Page URLs (which pages the button was clicked on)
* Click timestamps
* Device type (mobile/desktop)
* IP addresses (for geolocation and spam prevention)
* User agent strings
* UTM parameters (campaign tracking)
* Referrer URLs
Data Storage:
* All data is stored locally in your WordPress database
* No data is sent to external servers
* No personal information is shared with third parties
Data Usage:
* Analytics and reporting purposes only
* Improving user experience
* Campaign performance tracking
Data Retention:
* Click data is stored indefinitely unless manually deleted
* You can export or delete data anytime from the admin panel
User Rights:
* Users can request data deletion
* Data export available in CSV format
* The plugin itself does not set cookies. Third-party codes you add (e.g., GA4/Pixel) may set cookies.
GDPR Compliance:
* Plugin respects user privacy
* No tracking without user interaction
* All data collection is transparent and documented
Third-Party Services:
* WhatsApp (when users click the button)
* Google Analytics (if enabled)
* Facebook Pixel (if enabled)
* Custom tracking codes (if added by admin)
Support
For support, documentation, or feature requests:
* Email: info@noveramedia.com
* Website: https://noveramedia.com
* Please include your WordPress version, PHP version, and detailed description of the issue.
Screenshots

Basic Settings β Configure WhatsApp number, button text, and click tracking. 
Working Hours β Define working days and hours to display the button only during active times. 
Messages β Set online and offline message templates, and add an automatic pre-filled message. 
Advanced Settings β Exclude specific pages, add custom tracking codes (Google Ads, Facebook Pixel, Google Analytics, etc.). 
Statistics β View detailed reports including daily click trends, device distribution, traffic sources, and campaign performance.
Installation
Automatic Installation
- WordPress Admin Plugins Add New
- Search for “Novera Smart Chat”
- Install and activate
Manual Installation
- Download
novera-smart-chat.zipfile - WordPress Admin Plugins Add Plugin
- Select ZIP file and upload
- Activate the plugin
Initial Setup
- Go to Novera Smart Chat menu
- Enter your WhatsApp number (with country code: 90 555 123 45 67)
- Set button color and position
- Set your working hours (optional)
- Add your custom tracking codes (optional)
- Save settings
FAQ
-
How do I add my WhatsApp number?
-
From the “Basic Settings” tab, enter your phone number with country code.
Example: 90 555 123 45 67 (90 prefix for Turkey) -
How does UTM tracking work?
-
The plugin automatically captures UTM parameters from the URL:
– utm_source=google Your Google campaign
– utm_medium=cpc Cost-per-click
– utm_campaign=summer2024 Your campaign nameAll this data appears in the Statistics section.
-
How to set up Google Ads conversion tracking?
-
- Go to “Messages” tab
- Add this code to “Custom Tracking Code” field:
gtag('event', 'conversion', {
'send_to': 'AW-123456789/XXXXX',
'value': 1.0,
'currency': 'USD'
}); - Replace AW-123456789/XXXXX with your own conversion ID
-
How to integrate Facebook Pixel?
-
Add this code to Custom Tracking field:
fbq('track', 'Contact', {
content_name: 'WhatsApp Chat Button'
}); -
How to set working hours?
-
From “Working Hours” tab:
1. Enable working hours
2. Set start and end times
3. Select working days
4. Write your online/offline messages -
Is it mobile friendly?
-
Yes! The plugin has fully responsive design:
– Optimized size for mobile
– Touch-friendly buttons
– Automatic position adjustment -
How to view statistics?
-
From Novera Smart Chat Statistics menu:
– Total click counts
– Device distribution (mobile/desktop)
– Most popular pages
– Traffic sources
– UTM campaign performance
– Hourly trend charts
Reviews
There are no reviews for this plugin.
Contributors & Developers
“Novera Smart Chat” is open source software. The following people have contributed to this plugin.
ContributorsTranslate “Novera Smart Chat” into your language.
Interested in development?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Changelog
1.0.1
- Fixed internationalization – Default language set to English
- Added Turkish translation support
- Improved text domain implementation
- Enhanced security measures
- Updated admin interface translations
- Fixed chart labels and analytics text
- Improved CSV export functionality
1.0.0
- Initial release
Core Features:
* WhatsApp floating chat button
* Automatic URL sharing
* 4 position options (corners)
* Responsive design
Analytics & Tracking:
* UTM parameter tracking
* Traffic source analysis
* Device type statistics
* Detailed reporting system
* CSV export feature
Advanced Features:
* Custom tracking code support
* Google Ads conversion tracking
* Facebook Pixel integration
* Google Analytics 4 support
* Working hours system
Admin Panel:
* User-friendly tab interface
* Live preview
* Dashboard widget
* Test features
